Virtual Giving Planned Giving Websites

Planned Giving Marketing Toolkit

Tune up your program for better results with these marketing toolkits and primers. We’re in business to help you close more and larger gifts and we want to share these proven techniques that draw prospects’ attention and keep them interested in making a gift.

• Royalty-free planned giving content
  
  Benefit-focused gift descriptions and ways-to-give summaries. All presented in an engaging, easy-to-understand style that makes your prospects feel at home.
  
  
• "Get in Touch" pieces (print and electronic)
  
  Keep up the dialogue with prospects (in creative ways) yet not wear out your welcome.
  
  
• Articles for your publications
  
  Getting space in your organization’s newsletters and magazines is great exposure for your program - but after several issues, what do you have left to talk about?
  
  
• Marketing tips to drive traffic to your website (and your phone!)
  
  Backed by years of VirtualGiving’s research and data, these moves will keep your site humming.

These toolkits have been developed in conjunction with PlannedGiving.Com, LLC. You can view them here along with other products.